Questions to ask during a podcast8/12/2023 ![]() ![]() ✔ Good clarifying question: Why did that particular project take eight months? Instead, it serves as a simple request for more information while staying within the topic being discussed. If you don't understand a topic or point that your guest is talking about, your listeners probably won't either.Ī good clarifying question doesn't express an opinion or bias. The goal as the host is to make sure that everyone fully understands the guest's message, while also trying to tease out important additional information.Īsking clarifying questions is important for your audience. Clarifying QuestionsĬlarifying questions are questions that the listener asks the speaker in a bid to stop or clear up any misunderstanding, confusion, or even ambiguity within a conversation. ![]() A specifically tailored question might be "What successful campaign did you lead?" or "Which marketing channels do you tend to avoid and why?" Try to draw from their personal experiences as much as possible. Say you're interviewing the regional head of marketing at Apple California. No matter the podcast genre, the best podcast interview questions are tailored to the guest-those questions that tap into the individual guest's interests, life experiences, and expertise. For example, if your questions are typically geared towards asking a guest about the industry, consider steering the conversation towards other avenues, such as their education or hobbies. So get creative! Try to think outside the box. It's the host's job to take the conversations beyond what listeners can find online and prevent them from feeling bored or disappointed. But, if a host sticks only to the questions they know the answers to, they run the risk of hosting a somewhat predictable interview. Audience members get something out of the conversations, and so does the host. Guests can be much more measured in their response, and therefore provide a meaningful answer. The above questions don't allow for a simple one word answer. What does a typical day look like for you? Is there a piece of advice you'd give to listeners just starting in the industry? What has been a major challenge or failure in your career? Instead, these types of interview questions require the respondent to elaborate on their points in much more depth.Įxamples of open-ended podcast interview questions can include: Open-ended questions encourage extended responses from a guest because they don't allow for a simple 'yes' or 'no' answer. What questions will help draw information from my guest to provide the most value for my audience? Will these questions help my audience learn about who my guest is? How they work, play, and think? ![]() ![]() Will this elicit something interesting from my guest? When forming your questions, you need to consider: Instead, there needs to be a natural flow and rhythm. No self-respecting interviewer asks a question and then immediately moves on to the next one. Questions to Ask During a Podcast Interview Recognizing that not everyone is a Pulitzer Prize-winning journalist, we've outlined some of the best podcast questions you should be asking to help get your guests talking. Great interview questions are the number one tool for unlocking top notch conversations that bring a lot of value to the table.īut, what are some good podcast questions? We're glad you asked. Yet to create great content that fills a listener's need, you've got to be asking the right questions. the conversations between interviewer and guestĪnd it's the latter that we'll be covering in this article, because it's the quality of the show's content that matters above most things. The overall growth and success of your podcast depends on three key areas: While algorithms can help brands find ways to target their ideal audiences directly, it's meaningful conversations that are capturing consumer's attention for the long term. And what better way to tell a brand's story than by getting directly into the ears of your target audience.įor the last decade we have seen an explosion in brands investing in interview-style podcasts as a way to successfully tap into crowded markets. Storytelling is at the heart of any good marketing strategy. ![]()
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